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Arena swimmers make their mark in Debrecen, Powerskin Carbon-Pro makes a splash

Tolentino, 28 May 2012 – The 2012 European Swimming Championships came to a close on Sunday evening, May 27th, in the Hungarian city of Debrecen after seven days of top-class competition in which the host nation – swimming in the three diamonds of global waterwear brand arena – posted its best-ever performance at a European championships, leading the medals table with 26 in total. Six championships records were broken – three of them by arena Elite Team members – as more than half of all the medals were won by Arena individual or federation swimmers.

Leader of the pack was local hero Laszlo Cseh, who won six medals – three individual golds, one silver, and two relay bronzes – as he successfully defended his 200m and 400m IM titles, and added the 200 fly for good measure after an eight-year gap in competing in this event. His 200m IM effort set a new championship mark, and elevated him to second in the year’s rankings. Compatriot Daniel Gyurta also broke the championship record as he retained his 200m breaststroke title, and earned a bronze medal along with Cseh as part of the Hungarian 4x100m medley relay team. Fellow Elite Team member Milorad Čavić of Serbia surged back into the spotlight after major back surgery two years ago to set a new championship mark for the 100m fly, along with the year’s fastest time. Germany’s Paul Biedermann successfully defended his 200m freestyle crown, and also added the 400m freestyle title to his cabinet, along with the 4x200m freestyle relay, setting the year’s fastest time in the process. France’s Alain Bernard was also a multiple medal-winner as he picked up a silver medal in 100m freestyle, and swam the second leg of a 4x100m freestyle relay gold as the French team also recorded the year’s fastest time. Stefan Nystrand of Sweden took second place in the 50m freestyle dash, Italy’s Samuel Pizzetti won bronze in 400m freestyle, while teammate Mattia Pesce missed out on a 50m breaststroke podium placing by 0.01s.

On the women’s side, Sweden’s Sarah Sjöström stood out with winning performances in two hotly contested events – 50m fly (in which she set the year’s second-fastest time) and 100m freestyle – and a silver medal in the 4x100m freestyle relay. Jenny Mensing of Germany also featured with a 100m backstroke gold medal and swam the first leg of the German team’s championship record breaking effort in the 4x100m medley relay, setting the fastest time for the year in this event. Mensing narrowly missed out on a medal in 50m backstroke.

Aside from the home nation, the federations of Russia, Sweden, the Czech Republic, Estonia, Ireland, Romania and Bulgaria also swam under the Arena banner, with an overall 61% of competing swimmers wearing the three-diamond brand, the majority of whom wore the company’s new “smart compression” swimsuit, the Powerskin Carbon- Pro.

“Our Elite Team swimmers once again produced some amazing results at the Euros in Debrecen, and we’re really pleased to be associated with them,” said Giuseppe Musciacchio, arena’s General Manager of Brand Development. “Congratulations must go to the Hungarian Swimming Federation firstly for setting up such a successful championships at such short notice, and secondly for returning their best-ever European results. And while I prefer not to single out individuals, it’s hard to ignore Laszlo Cseh’s world-class and tireless performances, he continues to achieve at the very highest level, and he’s such a great example for the athletes in his country. It’s also very pleasing to see not only how many swimmers wore the Powerskin Carbon -Pro, but also how often it ended up on the podium. These championships confirm the positive feedback we’re getting from all over the world – that there’s nothing else quite like the Caron Pro out there, and for those who have experienced it in training and competition, it’s rapidly becoming the swimsuit of choice.”